Semi Specific sells elements and components for buyers to make their have home furniture.
MINDEN, Nev. – Business is booming for the Nevada-primarily based Semi Specific, a provider of “ready-to-make” household furniture. The company a short while ago picked up far more than $600,000 in funding, enabling it to broaden its products presenting and ramp up its distribution.
“We had been on an uptick prior to the pandemic, noticed a surge in individuals undertaking additional do it oneself assignments throughout 2020 and 2021, and are continuing to see increased demand from customers as persons appear for exceptional remedies to dwelling and place of work furnishings,” explained Elton Rivas, co-CEO. “There also looks to be a resurgence in the earlier yr for hospitality and cafe/service sector sectors that want far more on-demand from customers customization for their spaces.
“Additionally, with our reconfigurable producing facility in Nevada we have the option to acquire on pick out consumers that may possibly be looking for a terrific husband or wife to produce high quality metal products for them in, or outdoors of our industry.”
The company’s exceptional business model is its promoting place. Buyers really don’t buy total objects. In its place, they purchase components, which incorporate household furniture bases, desk legs and shelf brackets. Then – with the assistance of style templates and tutorials on the company’s internet site – clients make their have furniture at household.
“We dwell in a world of wanting a little something of this means far more than ever prior to,” Rivas informed Furniture Now. “We lookup for it. We yearn for it. We argue about it. And, the essential fact that we imagine is that with most points, it suggests a lot more when you make it. Whichever ‘it’ may be.”
Rivas suggests the additional basic maker movement has exploded in dimensions more than the past ten years.
“In reasonably recent instances, we observed the push for mass customization with flat pack furniture and firms like Ikea top the way, making it simple for us to assemble products and pick out from a variety of all the solutions that the enterprise made and offered,” he said.
“More not long ago, with the adoption of on-demand applications in our lives like Uber, or kits sent to our doors like Good day New, we are all electing extra and more to have their desires meet up with when and how they want them fulfilled.
“Couple these trends with the really experienced Do-it-yourself current market in the U.S. that has been produced above a multi-generational interval, and the timing is ripe for a new method for furnishings,” Rivas explained.
The company is getting ready for future development by growing its products line, boosting its offer chain potential and onboarding far more distribution partners.
“In the months forward, we’ll be launching the initial true Diy kits for several core home furnishings parts in the home and business, navigating all the challenges that appear with fast advancement, and continuing pursuit of our mission to empower the planet to say, I made it,” Rivas explained.
“Similar to how you assume of Joann’s for fabrics and Home Depot for Do-it-yourself all over the household, that is what we’re creating for home furnishings.”